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BLINGSTING

There was a time when self-defense meant masculine-looking products in boring packaging. The creators of Bling Sting realized that if pepper spray were designed with a girly aesthetic in mind, it would change not only the product category forever, but finally get girls excited about taking ownership of their safety.

Today, Blingsting is the category leader in “cute” personal safety and has changed women’s expectations for personal safety products and accessories.